Business cards are a powerful marketing tool, yet most are printed on paper in a single color. Why not impress current and potential customers with a unique, multi-color plastic business card instead? They will not crease, fold, smudge or tear.
Can you deny that handing your prospect an extremely unique, high quality creative business card is going to make them remember you? Before you buy pens with your name on them or some other marketing gimmick of the past we challenge you to think hard about the results you are getting.
Benefits of Plastic Business Cards
1. Resistance
Unlike business cards that are printed on paper, plastic business cards are far more durable. They are covered with laminate, which protects the image from mechanical damage. They can not be crushed, bended and they are resistant to water and pollution.
2. Thickness
The thickness of the business cards can be 0.5 millimeters or same as a standard credit card - 0.76 mm. The thickness refers to some of the extras that are popular for plastic business cards. For example, application of hot stamping by gold or silver foil can be performed only on cards with 0.76 mm thickness. But a similar effect can be achieved by direct printing of gold or silver foil using a card printer.
3. Surface - glossy and matte business cards.
Frosted business cards are distinguished by elegance and style. They are also significantly more resistant to scratching, which is especially important for the business cards with dark designs. Especially impressive combination of mat cards and additional partial gloss varnish or mat black cards with gold foil printed with thermal card printing.
4. Transparent business cards
Transparent business cards are unique and especially attractive, but unlike the others, they are more expensive. This is determined by the technology implementation. That is why they are very rare and cause a great impression. It is uneconomic to make small print runs such as 100-200, but for quantities of 1000 and over 1000 the price dropped significantly.
5. Colors
In terms of color business cards can not be distinguished from other types of plastic cards. They can be full color, monochrome, one side printed or two side printed.
Gone are the days of the rolodex, sales brochures, and flip phones. Chances are your client has either an iPhone, Android, or Blackberry with them right and could instantly scan the fancy qr code we just printed on your new plastic business cards...
Present your prospect with a business card that is not only plastic, but can import your contact data into their phone instantly simply by scanning the qr code, or direct them to a mobile ready webpage instantly!
How you can use QR in your business card1. Transfer Contact Information Instantly
Using a QR Code (Quick Response Code), prospective clients with a smart phone can scan your Plastic Business Card’s 2D Barcode and instantly create a contact containing your Name, Title, Company, Address, Website Link, Phone Number, and Email.
2. Link Customers to a Web Page
By utilizing a 2D barcode you can link a prospective client to a webpage of your choice. Popular choices are special landing pages designed for mobile phones, social networking sites (i.e Facebook, Twitter, LinkedIn, or Myspace), or your company website.
3. Send Customers to your Google Directory Page
If you have your business listed in Google Places, you can link users to your listing which can include photos, information, directions, reviews, real time updates, and special coupons for your customers.
4. Links to a Media Download
Musicians can now offer exclusive downloads for their listeners instantly by putting a QR code on their card. Instead of sending out expensive demo tapes, musicians can simply hand out an attractive Clear or Frosted Plastic Card with a QR code that contains a download link to demo files. This earns both a great first impression with the plastic business card, and the convenience of the QR Code.
5. Add a Hidden Message
Add a special message that can only be decoded using a phones QR reader. Using this technology you can hide quite a bit of information in a small space, it’s also undecipherable without a QR Reader. Sure it’s a gimmick, but consumers love them!
